Case Studies

AI Call Analysis · Conversation Scoring · Sales Intelligence · Global

AI Sales Call Analysis & Conversation Intelligence

We build AI systems that capture, transcribe, and score field sales conversations — delivering objective, structured evaluation of every client interaction without human reviewer involvement.

Who this is for

Any field sales organisation Distributed sales teams Revenue & commercial leader Sales enablement teams Training & quality functions

Platform Standards

  • Mobile-first · Secure on-device recording
  • Consent-managed · GDPR-compliant
  • Encrypted data transfer · Secure integrations
  • Cloud-native · Multi-geography deployment

The Challange

Most sales conversations happen in the field and go unevaluated. Where evaluation exists, it is manual, slow, and inconsistent — giving managers a fragmented and delayed view of how their teams are actually performing with clients.


Our Capabilities

Mobile Call Capture System

Conversations are captured in the field with built-in consent management — securely transferred and stored without any manual handling.

Native iOS app On-device recording Encrypted transfer Encrypted transfer Encrypted transfer

Speech-to-Text Transcription Engine

Every recorded conversation is automatically converted into structured text — feeding directly into the scoring engine with zero manual input.

Bespoke Speech-to-Text models Automated pipeline Structured output

AI Competency Scoring Engine

Every conversation is scored against a client-defined competency framework — evaluating what was said in context, not just what words were used.

Bespoke ML models LLM evaluation NLP scoring Context-aware analysis

Automated Feedback Report Generator

Structured evaluation reports generated automatically after every conversation — scoring breakdown, strengths, and gaps delivered to the right people immediately.

Automated report generation LLM-generated narratives Secure data delivery

Real-Time Performance Analytics Dashboard

Live dashboards showing call quality trends and competency benchmarks — giving every management level a clear, consistent view of team performance.

Real-time sync .NET + Python pipelines RESTful API integration Data visualisation

Proven in the field

LIFE SCIENCES · UK & GLOBAL · 500+ REPS

Replaced a fully manual, coach-dependent evaluation model with an automated AI system that scores every sales conversation — deployed across multiple geographies with role-based reporting for every management level.

HEALTHCARE SECTOR · GLOBAL · ENTERPRISE

Deployed a mobile call capture solution with a secure pipeline feeding custom scoring models — enabling consistent, real-time evaluation across a distributed, multi-country sales force for the first time.

Result Achieved

<20%

Human evaluation dependency

Minutes

Evaluation turnaround per conversation

100s/day

Conversations scored automatically